The Story of the Fly
The fly exists on every inhabited continent, yet few if any of us understand its importance and use and fewer still how it could be at the core of a new industry. This is a fun and businesslike look, at an animal that most of us think of as a pest.
The Story of the Fly And how it could save the world, will take you behind the pesky reputation and inside the brain and body of the much misunderstood fly. It investigates the insect as a can pest and how man has tried (tirelessly, often unsuccessfully) to kill it – exploring everything from how it walks on ceilings to how it survives Ice Ages and can even outsmart all manner of fly swats, toxins and traps. The book also reveals how, throughout history, innovative humans – including Napoleon Bonaparte’s surgeon, NASA, various forensic entomologists and the UK National Health Services – have harnessed and researched the fly to help mankind. But ultimately it introduces the fly as a future hero that could help save the world. How? By recycling waste nutrients and generating sustainable protein. That’s a story worth telling. And one worth reading, too.
The Protein Crunch
The Protein Crunch – Civilization on the brink looks at the environment from the perspective of an entrepreneur and eco-capitalist. It explores how our water, land and seas combine to produce the food on which we all depend.
These natural eco-systems have become critically degraded at a time when our ever increasing population needs them most. From our seas to our cities this book explores the unusual and interesting way Jason sees the environment and the world in which we live.
This accessible best seller offers radical new explanations and solutions to some of our most pressing problems.